Looking for a way to offer custom clothing and accessories in your organisation's colours — sports club, association, school, company, collective — without investing, without managing stock and without spending weeks on it? DAGOBA lets you create a complete merchandise shop, for free, in 150 seconds.
Not a figure of speech. One hundred and fifty real seconds between the moment you fill in the form and the moment you see your online shop, with your colours, your logo on real products and a working basket. Here's how it works.
Step 1: generate your shop entirely self-service
Head to this page and answer three questions:
Your organisation — its name and field of activity, so the system selects a relevant product assortment.
Your colours — one or two preferred colours.
Your logo — upload it in PNG format with a transparent background. If you don't have it to hand, the system generates a temporary one that you can replace later.
Confirm your email, and the system does the rest. In 150 seconds, your shop is generated: real items in your colours, your logo placed on them, organised into collections. If your logo file has sufficient resolution for textile marking, the shop can be activated immediately — your members can place orders right now.
Nothing for you to manage
Once the shop is online, DAGOBA takes care of everything: hosting, order processing, payment, manufacturing the markings, individual home delivery and after-sales service. Your role is limited to three things:
Choose the items you want to offer in your shop.
Set your margins — product by product, you decide the margin amount that will go to your organisation on each sale. Margins automatically feed a piggy bank that you can use freely.
Share the link to the shop with your community.
No stock to finance, no minimum order, no boxes to sort at the clubhouse. Every item is manufactured and personalised to order, then delivered directly to the buyer's door. It's entirely self-service: you don't need to talk to anyone, just like when you create a page on a social network.
Markings compatible with all products
DAGOBA primarily uses the DTF (Direct to Film) technique to apply your logo to items. Unlike DTG (Direct to Garment), which only works on cotton, DTF is compatible with all materials: cotton, polyester, blends, light and dark fabrics, and even accessories (bags, towels, caps). This is what makes it possible to offer your logo across the entire catalogue, with no material restrictions.
The result is colourful, precise and durable — unlimited number of colours, gradients possible, resistant to washing. For thicker items such as polos, jackets or caps, embroidery is also available and delivers a premium finish that is particularly valued.
To learn more about marking techniques, read our dedicated article: Textile marking: DTF, embroidery, flocking or screen printing.
A wide and diverse catalogue
Your shop is not limited to a few t-shirts. The DAGOBA catalogue covers all of an organisation's needs:
Technical sportswear from leading sports equipment manufacturers — Joma (Spain), Mizuno (Japan), Erreà (Italy), Erima (Germany) — with jerseys, tracksuits, jackets, shorts and trousers in technical fabrics.
Lifestyle clothing for everyday wear — t-shirts, hoodies, sweatshirts, polos, jackets from brands like AWDis, B&C, Fruit of the Loom, Gildan and Russell. Comfortable and durable items your members will wear well beyond the pitch.
Accessories — caps, beanies, sports bags, backpacks, towels… Everything to complete the kit and offer affordable items.
Specialist items — Mizuno judogis for judo clubs, reversible tank tops for basketball, kimonos for martial arts.
Every item is available in men's, women's and junior versions, in a wide range of sizes and colours. You freely build your shop's assortment by picking from this catalogue.
Get started
No fees, no commitment, no risk. If the shop doesn't suit you, you close it freely. If you like it, you share it and it runs on its own.
Generate your shop in 150 seconds and see the result for yourself. For any questions, visit our help centre.



