Quick answers
Logos
Uploading and replacing my logo
- How do I upload my logo?Two routes, depending on your situation. If your list of logos is empty, create a logo with the “Add a new logo” button. If it already contains a logo — which is the case on every demo shop — replace its image instead of creating a new one.
- What file format should my logo be?PNG only, with a transparent background. If all you have is a vector file — SVG, AI or PDF — email it to us at logo@dagoba.app and we will produce the PNG for you.
- What should I ask my graphic designer for?A 4000 px / 300 dpi PNG with a transparent background, plus the source vector file — and, if your logo is dark or very colorful, a negative version or one with an outline.
- I do not have my final logo yet, can I start?Yes. Build your shop with the logo you already have, even a low-quality one, and replace the file later.
- I have received my real logo, how do I replace it?Upload the new file into the existing logo rather than creating a new logo: every product that uses it follows automatically.
Print quality
- Is my logo good enough for printing?Once the logo is saved, its detail sheet displays its dimensions in pixels and its resolution. If they are shown in red, the file is not good enough for printing.
- What is a vector logo and why do I need one?A vector logo is described with geometric shapes instead of pixels: it can be enlarged without ever losing quality, which makes it ideal for printing.
- How do I get a print-quality logo?Start from the original vector file and export a PNG at 4000 px / 300 dpi. If you have no vector file, have your logo vectorized.
- My file is an SVG or a PDF but you say it is not vector?An SVG or a PDF can also contain a bitmap (raster) image. The extension is no guarantee that the content is vector.
- Can I enlarge my logo to reach 4000 pixels?No. Enlarging a small image only zooms in on its poor quality — the file stays unusable for printing.
- The small details of my logo disappear when printed?Isolated elements smaller than 0.3 mm (very small separate letters, for example) may not survive the film being peeled off after transfer — especially on a fabric with a coarse weave.
- Some of my logos are not good enough quality — what do I do?One or more logos used in the shop do not have the resolution needed for printing. Upload a better-quality file into the existing logo.
- How do I send you my logo if I have no print file?Email us your SVG, PDF or AI file at logo@dagoba.app: we will make the print-quality export for you.
Background and transparency
- How do I check that my logo really has a transparent background?Right after uploading it and before you save, switch the preview between “Light” and “Deep”: any leftover background becomes visible immediately.
- Light background or deep background — which should I choose?Say which background your logo stays readable on — “Light”, “Deep”, or “All / I am not sure”. The system uses that to pick the right logo for each product color on its own.
- My logo has a white background, what do I do?Upload it anyway: the system tries to remove a solid background automatically. For printing, you will still need a file with true transparency.
- My logo background did not become transparent?Automatic removal only works if the background is perfectly uniform and the design does not touch the edges of the image. And even when it succeeds, it is there to display your shop — not to print it.
- My logo is not visible on the product?The logo color is too close to the product color. You need a negative version or a version with an outline.
Versions and sizes
- What is a logo version and why are there several?A “version” is simply one size of your logo. The system calculates several of them automatically, because the price of the marking depends on its rectangular surface and because every placement has a maximum size.
- How big will my logo be?Exactly the millimeters shown on the version you chose for the product — and those dimensions are the same on every size, from XS to 5XL.
- How do I change the size of a logo version?Change the dimensions of the version when you want that size everywhere; create an extra version when it is for one particular placement.
- How do I select the logo size on a product?In the product configuration, click the logo and then select a version. The version sets both the printed size and the price of the marking.
- What is the Junior version for?It is the version to use on Kids / Junior products. Without it, the logo may not fit on the product when it is applied.
- Why does the price change when I modify the logo dimensions?The cost of a marking depends on the rectangular surface of the logo, and it goes by tiers. Crossing a tier changes the price of every product that uses this version.
Putting the logo on products
- How do I put my logo on a product?On a shop draft, click the product in its collection: opposite each placement, click the thumbnail of the logo you want to apply, then select its version (the size) in the drop-down menu just underneath.
- Where can I place my logo on a product?Every product offers its own placements — heart, chest, back, sleeve, thigh… You can see them in the product configuration, and some of them are mutually exclusive.
- Can I use different logos on different products?Yes. You can upload as many logos as you like and freely assign a different one to each product.
- Can I offer the buyer a choice between several logos?Yes. In the product configuration, turn on “Allow the buyer to choose between several logos”.
- Can I make the logo optional for the buyer?Yes, by checking “This logo is optional for the buyer”. But the product must already have a fixed logo before it can have an (extra) optional one.
- The logo looks too small on the product photo?It is an optical illusion caused by products photographed flat. Only the version's dimensions in mm count — the visual is for illustration only.
In my shop
- How do I put my logo in my shop header?Open a draft of the shop (orange “Modify the shop” button), then, from the “My logos” tab, drag a logo onto the box to the left of the shop name.
- I changed my logo but the shop products do not show it?This is normal: a live shop is never modified directly. Open a draft, check how it looks, then put it into service.
Products and collections
Choosing my products
- Catalog, selection, collection: what is the difference?Three successive steps: the catalog is our complete offer, the selection is your own shortlist, and the collections are the groups of products presented on your shop.
- How do I choose the colors of a product?Three colors maximum per product, chosen on its detail sheet in the catalog. Their order is then set in the product configuration: the first one is the color shown by default on the shop, before it rotates to show the others.
- What is a multi-version product?A product that exists in several variations — often Men, Women and Junior. They travel together, are gathered into a single tile on the shop, and count as one product in the collection.
- I click on a product and its detail sheet does not open?While a shop is being edited, clicking a selection thumbnail serves only to drag it. To open the detail sheet, click the small (i) icon at the top left of the thumbnail.
- I cannot find a product in the catalog?Check the filters first (brand, type, style): they are what hides the product most of the time. Otherwise the product may exist in the brand's PDF catalog — in most cases we can add it on request.
- I cannot remove a product from my selection?The product is still presented in one of your shops. Take it out of the collection, put the draft into service, and it then becomes removable from the selection.
- I added a product and other colors appeared?The other versions of the product (Men, Women, Junior) were added with it, and some did not exist in the colors you had chosen: they arrived with their own.
- A product or a color is no longer available?The supplier has discontinued the product or the shade. It has to be removed from the shop: as long as it is there, the shop cannot be put into service.
Arranging my shop
- How do I add products to my shop?Two steps: add the product to your selection from the catalog, then drag it from the selection into a collection of the shop.
- How do I organize my products into collections?On a draft, create and rename collections freely, then fill them by dragging products from your selection. Count on 6 products per collection for a good result.
- Women's products: how do I highlight them?Three ways, from the lightest to the most complete: put the Women version first in the collection, create a collection reserved for women's products, or open a shop entirely for women.
- How do I separate the versions of a product?Check the separation option on the collection concerned. Careful: the versions then count as one product each, instead of one for all of them together.
- How do I change a product name on my shop?In the product configuration, click on its name and type the one you want. The name changes for this shop only.
- I can no longer add a product to my collection?A collection takes 9 products at most. Create a new collection, or put the versions of a multi-version product back together to free up places.
- I can no longer add a product to my shop?A shop takes 23 products (26 for karate clubs), across all collections. This limit can be raised: contact us if your organisation has a particular need.
Shop design
Working on a draft
- What is a draft shop?A working copy of your shop. A live shop is never modified directly: you open a draft, work in it for as long as you like, and put it into service when it is ready.
- How do I preview my draft before putting it into service?Save the draft, then click the dark green button in the action bar — the one whose icon is a circle made of two arrows. It generates the draft's site, which you then open at its address: you see exactly what your visitors will see, without having published anything.
- Can I have several shops?Yes, as many as you need, and they all draw from the same selection of products. Each one then has its own collections, its own prices and its own address.
- How do I delete a draft and go back to the live shop?On the draft, click the dark red button in the action bar, the one whose icon is a trash can. The live shop is untouched — it never stopped running.
Text personalizations
- What is a text personalization?A text the buyer adds to the product when ordering — a first name on the back, a number, a few words on a bag. It is a paid option they choose, not a marking you apply.
- How do I choose the font and colors for text personalizations?On a draft, set the “Marking font”, the “Color on light articles” and the “Color on deep articles”. These apply to the whole shop. You can then adjust them product by product — but in that order, never the reverse.
- I changed the global color and my per-product settings disappeared?That is the expected behavior: a color change at shop level puts every product back on the new value, including the ones you had set by hand.
- How do I turn off text personalizations?Personalizations are on by default on most products. Uncheck “Allow optional textual personalizations” at shop level to close them everywhere, or in a product's configuration to close only that one.
- How big will the text personalization be?It is worked out automatically and cannot be fixed in advance: a large text at the top of the back is 5 cm high, a large number on the back 20 cm, a small text on the chest 3 cm. If the text is too long, the system tightens the letters, then reduces their height.
Marking techniques
- What is DTF printing?The marking technique we use for logos and text personalizations: the design is printed onto a film, then transferred onto the product with a heat press. It imposes no color limit and works on almost every material.
- Can my logo be embroidered?Yes, and it suits thick products particularly well — polo, jacket, coat, cap, bag, towel. Embroidery does require an embroidery program, a technical file distinct from your logo: either you provide it, or we have it made.
Name, colors and links
- How do I change my shop's name and subtitle?On a draft, click straight on the title or the subtitle shown at the top of the shop and type your own. Changing the title also updates the shop's address, as long as that address has not been customized yet.
- How do I choose my shop's two colors?On a draft, set the main color — dark, it has to stay legible on the white background — and the secondary color — light, it has to stay legible on the main one. You can type an exact color code taken from your logo.
- How do I show my website and social links?On a draft, fill in “Organization website”, “Organization Facebook page” and “Organization Instagram page”. They appear right at the top of the shop. In return, DAGOBA asks you to place links to the shop on those same pages.
The shop address
- How do I set my shop's address?On a draft, click the address and type a short subdomain, in words and hyphens, with no accents and no spaces. Be sure to remove the `-demo-NNN` ending given automatically to the demo shop.
- Can I use my own domain name?Yes, `shop.your-domain.com` for instance. Two steps: at your host, a CNAME DNS record pointing to our servers; then, in the dashboard, the “Use my own web address” link under the shop's address, and the “Test” button. The https certificate is generated automatically.
- Why is my draft's address different?Because a draft has its own address, so that you can look at it without touching the live shop. The `_draft` code disappears when the shop is put into service.
Shop launch
Opening for orders
- How does my shop open for orders?It opens on its own. As soon as its address no longer contains the word `demo` and every logo placed on its products is approved, DAGOBA enables the payment methods and the shop accepts orders. There is no button to press.
- What does the cart color at the top of my shop mean?It is the shop's opening state. Red: it does not accept orders. Amber: a validation by DAGOBA is still pending, and you can click to request it. Green: it is open and processing orders.
- My shop is not open, why?Two possible causes, and hovering the red cart tells you which: the shop address still contains the word `demo`, or one of the logos placed on its products is not of sufficient quality for printing.
- Do I need to ask DAGOBA to activate my shop?Most of the time, no: the shop opens by itself. If the cart is amber, a validation is still pending at DAGOBA — click the cart to request it, and you will be notified by email.
- Putting a draft into service or opening the shop — what is the difference?They are two separate things. Putting into service publishes your draft over the existing shop: it is a working step, repeated with every batch of changes. Opening authorises orders, and happens only once.
Getting the word out
- My shop is open, what should I do now?Two things: announce the shop to your community, and place permanent links to it in your website menu and in the header of your social media. Those links are not optional, they are part of what you give back for the shop being free.
- Where should I put the link to my shop?In two precise places: the main menu of your website, and the Intro section of your Facebook and Instagram pages. Those are the spots DAGOBA expects, because they stay visible at all times.
Fees, obligations and closing
- How much does the shop cost?Nothing. The shop is 100% free, like a Facebook page: no subscription, no opening fee, no closing fee. What is asked in return is a permanent link to it from your website and your social media.
- Why do I have to put a link to the shop on my website?It is what you give back for the shop being free. Hosting an unused shop costs DAGOBA money, and a robot regularly checks that those links are there: a long absence can trigger the deletion of the shop.
- How do I close my shop?On simple request and at no cost: contact us and we will close it. This is different from deleting the account, which is requested from the Organisation page and covers your whole account.
- What happens to orders in progress if I close my shop?They run to completion. If orders are being handled or delivered, the shop is only closed some time after the last delivery, to leave buyers time to track their order and to contact us.
Promotions and emailings
Writing to your contacts
- How do I send an email to my contacts?Sending starts from the Contacts page, not from Promotions: you pick the recipients there, then compose the email in the “Send Email” window.
- Why is the “Send Email” button disabled?Four possible causes. Hover the disabled button: its tooltip names yours. Early on, the most common one is the five-recipient threshold, which requires your account to have had a delivered order.
- Who actually receives my emailing?Only contacts who have an email address and have given their marketing consent. The others are dropped automatically, and the send window tells you how many before you confirm.
- How many emails can I send?Your account has a recipient quota over a rolling period. The send window shows it at all times, and you can request a free increase from the Organisation page.
- How do I schedule a send for later?In the send window, open “Deferred sending”, pick the date and time, then confirm. The send stays cancelable until it goes out.
- How do I offer coupons or gift cards in emails?In the send window, section “Coupon / gift card”, pick the kind and its value, then insert the code into your message. Each recipient gets a code of their own.
Templates, signatures and visuals
- What is an email template and why use one?A template is an email ready to reuse: subject, body, signature and attachments saved once and for all. It is also the only way to track the delivery and opening of your sends.
- How do I create an email template?Open Promotions, tab “Email Templates”, click “New Template”, fill in the name, subject and body, then save. Attachments are added once the template is saved.
- How do I personalize an email with the recipient's first name?Use “Insert Field” in the subject or in the body. The field is replaced, recipient by recipient, when the email goes out.
- How do I change my email signature?Open Promotions, tab “Email Signatures”. A first signature has already been built for your organisation: on that one, the logo and the background color can be changed.
- How do I insert an image in my emails?Upload it once in Promotions, tab “Visuals”. It can then be inserted anywhere: in the body of an email, in a signature, or as an attachment.
Tracking your sends
- Where can I see the emails I have sent?Open Promotions, tab “Send History”. The list keeps sends made with a template; emails sent without one do not appear there.
- A recipient did not receive my email, what do I do?Open the emailing in the “Send History” tab: every recipient carries a status chip saying what happened. Depending on the status, the fix is made on the contact's detail sheet, and then you retry.
The Studio: posters and posts
- What is the Studio for?The Studio builds your communication visuals from the shop's catalog: social media posts, stories and A4 flyers. You start from a template, it fills itself with your products, your colors and your logo, and you download the file.
- Template or visual — what is the difference?The template is the layout, reusable as many times as you like. The visual is the file produced from that template, which you download and post. One template is there to make many visuals.
- How do I create a visual with the Studio?Open Promotions, tab “Studio”, click “New visual”, choose a template, adjust what needs adjusting, then “Generate”.
- How do I change the products and text in a visual?In the composer, in “Fill” mode, every automatically filled field carries the “Auto” mark. Change it and it turns to “Edited”; “Reset to automatic value” takes it back.
- How do I change the layout of a Studio template?A template provided by the platform (that is, supplied by DAGOBA) cannot be edited directly — you have to make a copy of your own: click “Save as my template” first. The “Layout” mode then becomes available.
Free delivery
- What is a free delivery operation?A period during which nobody pays delivery fees on your shop — not the buyers, not you. At the end, DAGOBA delivers every order in one shipment to the address you give, and you hand out the parcels (one per order).
- How do I schedule a free delivery operation?Open Promotions, tab “Free delivery”, click “Schedule an operation”, set the period and the announcement text, then “Start operation”.
- How do I announce a free delivery operation to my contacts?The running operation, in the “Free delivery” tab, offers “Create an email draft to announce the operation”: it prepares a template filled in with the dates. You review it, then send it from the Contacts page.
- How do I give the delivery address for an operation?The request appears once the operation is over, on its card: click “Fill in the delivery address”. While it is missing, a reminder is emailed to you every day.
- How do I end or cancel a free delivery operation?An active operation is stopped with “End now”; a scheduled one is withdrawn with “Cancel”. Left alone, an operation ends by itself at the term of its period.
Orders
The Orders page
- What is the Orders page for?The Orders page gathers every order placed on your shops: the customer, the date, the products, the amount and how far along the delivery is. It is there to be read: nothing is created and nothing is edited on it.
- An order was just placed, why is it not showing?Orders come down from the shop to the dashboard every ten minutes. An order paid just now therefore takes up to ten minutes to appear. There is nothing to do: it will arrive.
- Can I change, cancel or refund an order?No, and the request does not come from you: it is the buyer who must contact us, straight away, using the shop's customer-service form. We then look at whether a change is still possible.
- How do I find an order?The search box accepts an order number or a customer name, nothing else. The Status menu beside it narrows the list to one state, and the cross that then appears clears every filter at once.
- What does the Total at the bottom of the list count?The Total adds up every order matching the current filters, not just the ones on the page shown. Canceled orders are left out, and refunds are deducted.
- Who can see my account's orders?Every admin on the account. Seeing orders is one of the basic accesses: no particular role is needed, unlike shops, the money pot or promotions.
Order statuses
- What do the order statuses mean?Five pills, one at a time: Pending (paid, in production), Awaiting (held by a coupon), Deposited (at the pickup point), Delivered (collected by the buyer) and Canceled.
- “Deposited” or “Delivered” — what is the difference?Deposited means the parcel has reached its pickup point and is waiting for its buyer. Delivered means the buyer has collected it. An order delivered to a home address has no Deposited step: it goes straight from Pending to Delivered.
- An order is “Awaiting” — what should I do?The buyer paid with a discount coupon your money pot does not cover: the order is held until the money pot is credited with the missing amount. The red banner at the top of the list gives that amount and leads straight to the top-up.
Order details
- What is in an order's details?Click a row: a panel opens with the amount and the status at the top, then Customer, Items, Delivery tracking when a parcel is on the road, and Timeline.
- How do I find the buyer of an order?In the order's details, the Customer section gives the buyer's name: click it to open their contact sheet. The envelope icon beside their email address copies it in one click.
- Where do I see the texts the buyer asked for on a product?In the Items section of the order's details: under each product's name are the texts asked for, as "placement: text" — for example "Back: SMITH".
- What do the amount lines on an order mean?Subtotal = the products alone · Delivery = the shipping paid by the buyer · Refunded = what was given back to them · Total = what was actually kept on this order.
- A buyer needs an invoice, where do they find it?They get it themselves on the shop: once signed in, the menu under their name leads to My orders, and every order there carries its invoice, which can be read on screen and downloaded as a PDF. There is nothing for you to do.
Delivery tracking
- How do I track an order's parcel?Open the order: the Delivery tracking section gives the carrier, the parcel number and the last known event. Track parcel opens the carrier's own site, which is always the most up-to-date version.
- What do the steps under each product mean?It is that product's manufacturing progress, in five boxes: ordered from the manufacturer, received at the workshop, marked, shipped, delivered. A green box has been passed, a grey one has not.
- A parcel was not collected and has gone back to DAGOBA, what should I do?The buyer writes to us using the shop's customer-service form to ask for a re-dispatch, which they pay for: the shipping costs again, plus a €7.50 inc. tax handling fee.
The money pot
The Money pot page
- What is the Money Pot page for?The Money Pot page shows what DAGOBA owes your organization: the balance, every movement in detail, and two buttons to top it up (Add funds) or spend it (Use).
- Where does the money in my money pot come from?From two sources: the margins you set on products, credited on every sale on the shop, and the payments you make yourself by card or bank transfer.
- What do the balances on the money pot mean?Current balance is what the pot holds today. Balance after fees takes out the current month's fees. Balance with coupons also takes out the coupons you have issued that are still usable.
- What do "excl. VAT" and "incl. VAT" mean on my money pot?Money pot amounts are VAT-inclusive: they contain VAT. As long as your organization is not subject to VAT, each balance box breaks this down as "X excl. VAT + Y VAT".
- Do I have one money pot per shop?No: the money pot belongs to the account, not to the shop. If you have several shops, they all feed the same pot, and a single balance is shown.
- Why can't I see the Money Pot page?Two conditions have to be met: the money pot must have been opened for your account by DAGOBA, and your user account must be an Owner or hold the Money pot role.
Margins
- How do I make sales bring money to my organization?In the shop editor, pick Shop with product margins, accept the terms, then set a margin product by product. On every sale, the margin is credited to your money pot.
- How do I set a margin on a product?Open the product's configuration in the editor: the E-shop markup menu, at the bottom of the window, offers the amounts available. The margin is added to the item's selling price.
- How high can a margin go?The menu only offers the amounts allowed: the ceiling depends on the item's price, from about 30% on the cheapest items to about 10% on the most expensive.
- What fees are charged on margins?5% of the margins collected plus 5 cents excl. VAT per item sold with a margin. A month's fees are taken from the money pot on the 1st of the following month.
Crediting the money pot
- How do I credit my money pot by card?On the Money Pot page, click Add funds, enter the amount (5 € minimum) then Pay by card. Payment happens on our provider's secure page, and the balance is up to date when you come back.
- How do I credit my money pot by bank transfer?Click Add funds, then Credit by bank transfer: DAGOBA's bank details appear. Make the transfer, then tell us — your money pot is credited when the transfer arrives.
- I paid and the balance has not changed, what should I do?Wait a few minutes and do not pay a second time. The payment confirmation reaches us from the provider, sometimes with a delay; the credit then posts by itself.
Using the money pot
- What can I do with the money in my money pot?Four things: issue a discount coupon, issue a gift card, order products or equipment from DAGOBA, or withdraw to your organization's bank account.
- Coupon or gift card: what is the difference?The coupon is only debited if it is used, and you can cancel it beforehand. The gift card is debited straight away, but it can be printed and given.
- How do I generate a coupon or a gift card?On the Use my money pot page, set the amount with the slider, then click Generate the coupon or Generate the gift card. The code shows straight away.
- How do I generate a batch of coupons or gift cards?On the Use my money pot page, use Generate a batch of coupons or Generate a batch of gift cards: give the number and the amount per unit, and collect the codes in a spreadsheet.
- How do I get the money into my organization's bank account?Set the amount on the Use my money pot page — 10 € minimum — and follow the Withdraw box: it gives the exact elements to put on your invoice, which you send to us by email to compta@dagoba.fr only. The transfer follows.
- How do I write the invoice required for a withdrawal?Invent nothing: the Withdraw box shows exactly what the invoice must carry, with the amount already worked out. Copy those elements and send the invoice to compta@dagoba.fr.
Coupons and gift cards
- Where do I find the coupons and gift cards I have issued?They are in the list on the Money Pot page. The Coupons filter set to Coupons only keeps just those; the search accepts a code.
- What do the coupon statuses mean?Four states: issued while it can be used, used as soon as it has been applied to an order, paid or not, expired past its date, canceled if you withdrew it.
- How do I cancel a coupon or a gift card?Open the row in the money pot list: a coupon that is still usable offers Cancel, a gift card offers Delete as long as the window shown on its record has not passed.
Contacts
The Contacts page
- What is the Contacts page for?The Contacts page gathers the people who have ordered on your shops, plus the ones you add yourself. Each has a profile with their details, their orders, their tags and their history.
- Where do my contacts come from?From three places: orders placed on your shops, which create the contact automatically; a file you import; and adding one by hand. Only the last two are up to you.
- What is on a contact's profile?The profile opens to the right of the list. At the top, the name, the primary email and the tags. Below, the contact channels, the order summary, the purchased products, the support requests and the activity history.
- What is a contact channel?It is a way of reaching the person: an Email, a Mobile or a WhatsApp number. A contact can have several, and one per type carries the PRIMARY marker.
- What is marketing consent?It is the person's agreement to receive your promotional emails. Without it they stay in your contacts, but they are left out of your emailings.
- What does “Email verified” mean?Verification tests whether an address is able to receive email, without sending anything to it. Three possible results: not verified, verified and deliverable, or failed.
- What does a contact's activity history show?The Activity history block lists what happened for this person: their arrival, their orders, the tags applied or removed, your emails, their unsubscribes and their support requests.
Adding your contacts
- How do I import my contacts from a file?The Import button opens a three-step screen: you pick your file, you say what each column holds, you confirm consent, and the import runs.
- What file should I prepare for the import?A CSV or XLSX file, one row per person, with a column of email addresses — the only required one. First name, last name and tags are optional.
- How many contacts can I import?2,000 contacts at most on your account, and 5,000 rows at most per file. Only people who are not already in your contacts count towards the 2,000. Beyond that, write to us: the limit can be raised.
- A contact in the file already exists, what happens?They are not duplicated: the row is merged into the existing profile. Empty fields are filled in, anything already there is never overwritten, and tags are added on top.
- Some rows were skipped during the import, why?A row is skipped when its email address is missing or invalid. The rest of the file is imported normally, and the last screen lists the skipped rows with their number.
- How do I add a contact by hand?The New contact button asks for a first name, a last name and an email address, then opens the profile for you to complete.
Tags
- What are tags for?A tag is a colored label you put on contacts to group them by your own criteria: parents, committee, under-15s, volunteers. You then use it to filter the list and to target an emailing.
- How do I create a tag?From the Tags section, the New contact tag button asks for a name and a color. You can also create one on the fly while you are tagging contacts.
- How do I see the contacts carrying a tag?In the Tags section, the # contacts column gives the count, and clicking the row opens the panel listing the contacts concerned.
- How do I rename a tag or change its color?Open the tag from the Tags section: its name is edited by clicking on it, its color by clicking the color swatch.
- What happens if I delete a tag?The tag disappears from every contact carrying it. The contacts themselves are untouched: none is deleted, no order is lost.
- A tag cannot be removed, why?Some tags are applied automatically by the system, such as Buyer, which marks the people who have already ordered. They carry no delete cross: “This tag is assigned automatically”.
- How do I tag several contacts at once?Tick the contacts in the list: an orange bar appears with Add Tag(s) and Remove Tag(s). Pick the tags, then Apply.
Finding contacts
- How do I find or filter my contacts?The search box finds a person by name, email or mobile. Filters, on the other hand, select a group: by Tags or by Emails received.
- How do I save a filter to reuse it?Once your filters are set, name them in Save this filter and click Save as preset. They are then recalled from Saved Presets.
Acting on a selection
- What can I do with several contacts selected?Tick some rows: an orange bar appears above the list with Add Tag(s), Remove Tag(s), Send Email, Verify emails, Merge and Delete.
- How do I merge two duplicate contacts?Tick exactly two contacts, click Merge, name the profile to keep, settle the conflicting values, then confirm.
- How do I delete a contact?Only the contacts you added yourself, by hand or by import, can be deleted. Those that came from an order are kept.
Administrators
The Admins page
- What is the Admins page for?It lists the people allowed to open your account's dashboard, with each person's roles. This is where you invite someone, change their roles and remove their access.
- What is an administrator?Someone allowed to open your account's dashboard. Not a buyer: your shop's customers never have access to the dashboard.
- What is the difference between an administrator and a contact?A contact is someone who has interacted with the shop, or whom an administrator added to the account's contact list; an administrator is someone who can get into your dashboard. Every administrator is also a contact, but not the other way round.
Roles
- What does each role give?Every administrator sees the contacts, the tags and the orders. Three roles each open one more area — Shops, Money pot, Promotions — and Owner gives everything.
- What can an administrator with no role do?They see the contacts, the tags and the orders — and nothing else. On reaching the dashboard, they land on the Contacts page.
- What can an Owner do that the others cannot?Two things are theirs alone: managing administrators and opening the Organisation page. They also get every other role automatically.
- The Money pot role does not appear, why?Because the money pot is not open for your account. The role would have nothing to open: it is hidden everywhere, in the invitation as well as on an administrator's profile.
- How do I hand over the shop without giving access to the money pot?Grant them the Shops role on its own, and leave Owner, Money pot and Promotions unticked.
- I cannot see the Admins page, why?This page is reserved for the account's Owners. Without that role the tab does not appear, and the direct address shows: “Admin management is restricted to the account's owners.”
Inviting an administrator
- How do I invite an administrator?The Invite button opens a window: enter the email address, tick the roles to grant, then Send invitation.
- What does the person I invite receive?An email whose subject is “Invitation to access the Dashboard of {your organization} on DAGOBA”. Its Access the Dashboard button takes them straight into the dashboard.
- Does the invited person need to create a password?No. The invitation link signs them in directly. For later visits they can have a sign-in link emailed to them, or set a password whenever they want.
- “This email address is already in use”, what should I do?That address already signs in to a DAGOBA account. An email address can belong to only one account: invite the person with a different address.
- The invitation did not arrive, what should I do?Open the person's profile and use Resend invitation. First have them look in their junk mail, and check the address shown on their profile.
- The invitation link shows “Invitation expired”The link works once and stays valid for 14 days. Beyond that, an account owner resends the invitation from the person's profile.
- How do I cancel a pending invitation?Open the Pending person's profile and click Cancel invitation.
Managing administrators
- How do I change an administrator's roles?Open the person's profile, tick or untick their roles, then click Save roles.
- What does the “Pending” status mean?The person has been invited but has not opened their invitation link yet. So they do not have access to the dashboard yet.
- How do I remove an administrator's access?Open the person's profile and click Revoke access, then confirm.
- I cannot revoke this administrator, why?Because they are the account's last active Owner: “The account must keep at least one active owner. Appoint another owner first.”
- How do I hand the account over to someone else?Give the Owner role to the other person, wait until they have activated their access, then remove yours.
- Does removing an administrator erase their data?No. Only the dashboard access is removed. Their contact profile, their orders and their history stay in place.
My organisation
The Organisation page
- What is the Organisation page for?It gathers your organization's information: its identity and address, its type and activity, its billing details, your email sending quota and the account deletion request. It is not about the shop.
- Are my changes saved?They are, and there is no Save button: each field is sent as soon as you leave it, and the Saved message confirms it.
- Who else can see this information?The account's owners, and only them — you included. An administrator who does not have the Owner role cannot open this page. The DAGOBA team can see it in order to handle your requests.
Identity and address
- What is my organization's address used for?Two things: the invoice you write for a money pot bank transfer reuses it, and the Studio can print it on your visuals. It is not the shop's address.
- How do I change my organization's name?Click in Organisation name, type the name, then leave the field. Until you have done that once, this field reproduces your first shop's title.
- Is my organization's name the same as my shop's name?No, they are two separate names. The second reproduces the first until you have edited it once, which is why they often start out identical.
- What are the organisation type and activity for?They let us offer you the right products. The activity decides which product families a demo shop installs, and the default font used for markings.
- My type or my activity is not in the list?Pick the closest value: Other exists for the type as well as for the activity. And if your discipline is missing, contact us to ask for it to be added to the list.
- Why can I only choose France or Belgium?Those are the two countries DAGOBA can deliver to today. If your organization is elsewhere, contact us.
Billing
- How do I save my organization's bank details?In the Billing part, click Upload RIB and pick the file: a PDF, a JPG or a PNG of 10 MB at most.
- How do I declare my organization's VAT number?Tick Subject to VAT, type the number with its country code in front, then leave the field: it is checked automatically before being saved.
- My VAT number is rejected, what should I do?Read the message: “not recognized by the VIES service” points at the number, “verification service unavailable” points at our checker. In both cases the number is not saved.
- What happens if I untick “Subject to VAT”?The VAT number is cleared straight away. A money pot withdrawal by bank transfer will then only cover the amount excluding VAT, the VAT being paid to the state by DAGOBA.
- I cannot see the Billing part, why?The Billing part only appears on accounts that have a money pot: that is what makes the VAT number and the bank details useful.
The account
- How do I ask for more email sending quota?In the Email sending part, click Request more. It is free, and the request only goes out once.
- How do I request the deletion of my account?In the Account part, click Delete my account then Confirm request. Nothing is deleted on the spot: the request opens a case that we handle.
- I have requested deletion, what happens next?A dated banner replaces the button, and the request cannot be sent again from the page. We handle it and come back to you; if you change your mind, get in touch with us.
- Closing my shop or deleting my account, what is the difference?Closing a shop takes that shop off sale and is requested by getting in touch with us. Deleting the account covers everything: all your shops, your contacts, your logos and the access of every one of your administrators.
My account
My email address and name
- What is the My account page for?It gathers your own personal information: the email address you log in with, your first name, your last name and your password. You open it from your avatar menu, top right, entry My account.
- How do I change the email address I log in with?Replace the address in the Email Address field, click Save, then open the confirmation message sent to the new address and click its link.
- My email address is still the old one, why?The change is waiting for your confirmation. Open the message sent to the new address and click its link: until you do, the old address stays yours.
My password
- How do I change my password?Under the heading You can change your password, type the new password twice, add your Current password, then click Save.
- I am asked for my current password and I do not have one?If you have never had a password, the page does not ask for one: it shows You can set a password and only wants the new one, typed twice.
- I forgot my password, how do I log in?On the login page, type your email address, then pick Email me a login link to get in without a password, or Set my password to choose a new one.
- My password link does not work any moreThe message “Sorry, this password reset link is invalid” means the link has already been used or is more than six hours old. Ask for another one from the login page.
Mission of DAGOBA
Our mission is to enable any organization or collective to offer personalized textiles and accessories in their colors for purchase, without any minimum order and through a free online shop.
The organization freely chooses the products to display in its shop, as well as the logo(s) placed on these products.
DAGOBA takes care of hosting and the operational management of the shop, from online sales to delivery and customer service, including ordering from the proposed brands and manufacturing and applying logos and flocking on the ordered products.
The shop is provided and operated for free because DAGOBA earns revenue from the sale of textiles and accessories as an official distributor of these brands.
Our Textiles and Accessories
We are retailers of textiles and accessories from these partner brands:
Sports Equipment Manufacturers
Joma
Joma is a Spanish brand of sports equipment founded in 1965 in Portillo de Toledo, Spain. Specializing in the manufacture of clothing, shoes, and accessories for various sports, it is particularly recognized in football, basketball, futsal, athletics, and racket sports.
Joma stands out for its technological innovation, modern design, and excellent value for money, making it a popular choice among clubs, professional athletes, and amateurs.
Mizuno
Mizuno is a Japanese company specializing in sports equipment, renowned for its expertise, innovation, and commitment to quality. Mizuno is active in many sports fields, and its products cover a wide range, including athletics and running, team sports, racket sports, indoor sports, and especially martial arts.
Erreà
Erreà is an Italian brand specializing in the design and manufacture of sports equipment. Known for the quality and innovation of its products, Erreà offers a wide range of clothing and accessories suitable for various sports, including volleyball, football, rugby, and basketball.
Erima
Erima is a German brand of sports equipment founded in 1900 in Reutlingen, Germany. With a long tradition, it is recognized for its quality products, suitable for many sports, including football, handball, athletics, and team sports.
Customizable Textile and Accessory Brands
AWDis (All We Do is) is a British brand founded in 2008, specializing in quality basics for sports, leisure, and customization. Known for its hoodies, t-shirts, and technical clothing, AWDis offers comfortable, modern, and easily customizable products for clubs, businesses, and events.
B&C is a Belgian brand specializing in promotional and customizable clothing, offering a wide range of t-shirts, polos, sweatshirts, and jackets. Known for its modern designs, quality textiles, and commitment to sustainability, B&C is a popular choice for professionals and events.
Fruit of the Loom is an iconic American brand founded in 1851, specializing in quality basics such as t-shirts, sweatshirts, and underwear. Renowned for its comfort, durability, and excellent value for money, it is a favorite for individuals, businesses, and textile customization.
ProAct is a brand specializing in sports clothing and accessories, designed to combine performance, comfort, and style. Offering a wide range suitable for team and individual sports, it is particularly valued for its technical and customizable products, perfect for clubs and sporting events.
Russell is an American brand founded in 1902, known for its high-quality clothing, including t-shirts, polos, and sweatshirts suitable for sports and customization. Combining comfort, durability, and style, Russell is a preferred choice for businesses, teams, and events.
We also sell products from brands such as Gildan, Kariban, Regatta, Result, Skinni fit, StormTech, Spiro, BagBase, Beechfield, Quadra, Towel City, and Westford Mill.
Prices of Textiles
Unit Prices
In our catalog, the prices displayed for each product correspond to the unit price (the sale price of a product in a shop).
The price of a product in your shop will be: catalog price + the price of the logo you have selected for this product.
Prices are inclusive of all taxes, which means they include the applicable VAT.
Discounts for Large Quantities
For large quantity orders, you can contact DAGOBA to obtain a discount coupon to use in your shop.
The minimum quantity required to qualify for a discount depends on the type of product:
- Minimum of 50 for low-cost products (e.g., t-shirts or caps)
- Minimum of 30 for intermediate products (e.g., hoodies or jackets)
- Minimum of 20 for high-cost products (e.g., premium kimonos)
The discount offered depends on the quantity purchased and the brand of the products.
Discounts are only available if the same product is purchased and not for a mix of different products. Different versions of the same product (men, women, junior) can be combined to meet the minimum requirement. The color of the products does not count towards the minimum.
Markings (logos and flocking)
DAGOBA offers three types of markings on products.
Logos without color limitations
Marking Technique
DTF (Direct to Film) printing is a modern textile printing technique that involves printing the logo directly onto a special film and then transferring it onto a product using a heat press. DTF eliminates the limitations of other techniques: screen printing limits the number of colors and prohibits gradients, and digital printing (or DTG Direct to Garment) only works on cotton products and lacks vibrant colors as the ink is absorbed by the cotton.
Advantages
- Compatibility with various textiles and accessories: Works on cotton, polyester, blends, even dark fabrics, and accessories like bags, towels, gloves, etc.
- Design versatility: Reproduces complex images with numerous details and colors.
- Durability: Resistant to repeated washing without cracking or fading.
Price
The price of the logo depends on the rectangular surface it occupies, as shown in the table below:
You must already have a demo shop and be logged in to view this information
Note that the logo cannot exceed 600 cm² (e.g., 20 cm x 30 cm).
Flocking (for free text)
Use Cases
Almost all our products feature optional flocking text placements, such as text on the upper back or text on the front of a bag.
Advantages of our flocking
For products, the default colors of flocking are white (on deep products) and black (on light products), but it is often more harmonious to offer flocking in one of the colors of your logo.
Instead of using flex rolls with a limited number of colors, we also perform text flocking using the DTF technique, allowing you to freely choose the marking color (with an RGB color code) in the general shop configuration or even specifically for each product.
Examples of flocking and associated dimensions
Here are some examples of flocking optionally offered to buyers on the products:
- Large text on the upper back: 5 cm high
- Large number in the middle of the back: 20 cm high
- Small text on the chest (usually opposite the logo): 3 cm high
- Large number on the chest or on shorts: 9 cm high
If the text is too large to fit within the maximum available width (automatically estimated by the system), the text is automatically resized as follows:
- Compression of the letters up to a certain limit (to avoid overlapping letters)
- If that is insufficient, reduction of the letter height
The dimensions of this flocking are calculated and performed automatically by the system. It is not possible to request fixed dimensions in advance (as buyers are free to determine the content of the flocking).
Price
You must already have a demo shop and be logged in to view this information
Logos in Embroidery
Embroidery at DAGOBA
We offer single-unit embroidery for logos. The logo is stitched with threads of various colors directly onto the product. Embroidery is more expensive, mainly because it requires a machine to be used for quite a long time, sometimes over an hour.
DAGOBA only offers embroidery up to 80 cm² (approximately 9 cm in diameter).
Use Cases for Embroidery
Some of our products can only be marked with embroidery, such as our kimonos. We do not perform DTF on kimonos.
On the other hand, embroidery is not recommended for certain products, particularly if they are too thin, like t-shirts, or if they are meant to be worn directly on the skin (shirt or t-shirt), because the stitching on the other side of the fabric is not very comfortable.
The most suitable items for embroidery are thick clothing like polos, jackets, or coats, and accessories like caps, bags, or towels.
Embroidery Program
To embroider your logo on the products ordered from your shop, we need an embroidery program (also called a stitching program). This is a digital file containing all the instructions required for an embroidery machine to stitch the logo using the available colored thread spools. The program is created from the original design and translates shapes, colors, and contours into a precise sequence of stitches.
An embroidery program generally consists of 3 files:
- The .dst file (or .pes or .exp) which is sent to the machine
- The .emb file which allows the embroidery program to be edited with certain software
- The .pdf file which provides information (number of stitches, dimensions, code, and length of each thread color) and especially a calculated visual rendering of what the embroidery will look like
If your logo design is complex or has very fine details, it may need to be simplified to fit the capabilities of the embroidery machine, as very fine details or color gradients cannot be reproduced in embroidery.
You must provide us with these files, and we use them to embroider your logo when a product with embroidery is ordered.
If you do not have these files, we will need to create them through our embroidery service.
Our service for creating the embroidery program for your logo costs
You must already have a demo shop and be logged in to view this information
This is only valid for specific dimensions.
Once created, the embroidery program belongs to you, and you can use it in any embroidery workshop to embroider your logo.
Note: A different embroidery program is required for each size of the logo. The same logo at 9 cm in diameter and 5 cm in diameter requires two completely different programs, and the 5 cm embroidery will not be able to reproduce the same level of detail. Lettering must be at least 5 mm high to remain readable; it is not possible to embroider smaller letters.
We offer a discount for creating a second embroidery program for the same logo but in different dimensions.
Price
You must already have a demo shop and be logged in to view this information
The Shop
Opening/Configuration
The Demo Shop
To open a shop, you must start by opening a demo shop (an example shop).
The request is made directly on the site's home page, by filling in 3 fields:
- Your type of organization (sports club—with its discipline, school, association, company, etc.)—to help the system select the most relevant assortment for your example.
- Your preferred colors (one or two colors) to select products in your colors.
- Your logo: upload your logo (PNG with a transparent background), or, if you don't have it at hand, the system generates a free temporary logo—in that case it asks you for the name to put in this logo. You can add your own logo(s) later.
No account creation or email confirmation is required: as soon as you submit the form, the shop creation begins and a progress bar shows you the progress. The shop is ready in less than a minute.
Once the shop is generated, you land directly on your dashboard and you can:
- View the example shop generated.
- Modify the shop in the dashboard (here on this site, not in the shop).
This demo shop is completely free and without obligation, and you can modify it freely.
This test account is temporary: it expires after 10 days. To keep your shops and come back to them later from any device, click “Save this account” (banner at the top of the dashboard) and register your email address.
The Dashboard and the Shop Designer
Once the demo shop is generated, your dashboard is activated.
The dashboard is your management space. It is organized into several sections accessible from the menu: the shop designer (described in this section), but also your contacts and their tags, your orders, your promotions and emailings, your money pot, the administrators of your account, and your organization. These other sections are presented later, in “The Dashboard” and “The Money Pot”.
The shop designer, the focus of this section, brings together three areas:
- The product selection.
- The logos (detailed later in the section “Logos: format, quality, dimensions, contrast”).
- The shops.
Product Selection
On the left side of the dashboard, you’ll find the products selected from the catalog. Initially, you’ll see the products chosen to create the demo shop, as well as any products you may have selected before requesting the demo shop.
You can browse the catalog and add products to your selection.
When you click on a product in the catalog, you can add it to your selection. You can add up to two additional colors to the color already displayed.
For each product, you can select a maximum of three colors.
When you add a product to your selection, the other versions of this product (if available, such as Women and/or Junior versions) will also be added to your selection—unless you uncheck the “Add other versions of this product” option.
Similarly, if you click on a product in your selection to change its selected colors or remove it from your selection, make sure to check or uncheck this box to apply or not apply the changes to other versions.
When you are in the dashboard, the products in the selection are grayed out if they are already displayed in the shop currently shown on the dashboard, helping you identify non-displayed products.
In the dashboard, you can create one or more shops.
The simplest way to create your first shop is to modify the demo shop initially provided.
Shop Draft
To edit a shop, use the orange button at the top right of the shop.
The button creates a shop draft where you can work as long as you want without affecting the live shop, ensuring visitors of the live shop are not disrupted by the changes you wish to make.
You never directly modify a shop. Instead, you create a “draft shop,” make all the desired changes there (saving as you go), and only when the draft is finalized do you replace the live shop with the draft (blue button with two checkmarks).
Before replacing the live shop with the draft, you can even generate the draft shop’s website to verify the outcome of all changes concretely.
Shop Internet Address (URL)
The shop is hosted on a subdomain of dagoba.shop of your choice, for example, https://organization-name.dagoba.shop (put whatever you like in place of "organization-name").
Choose a simple subdomain composed of words and hyphens, without accents or special characters.
When the demo shop is generated, the system creates a unique URL based on the organization name and appends a suffix
-demo-NNN, typically organization-name-demo-NNN or "shop-title-demo-NNN". If the shop is still called "Shop title", edit that title directly and it will update the shop’s address as well. You can change this subdomain. At a minimum, remove the
-demo-NNN part, as it is not appropriate for a live shop. It is just a temporary subdomain assigned by the system. Your own address with your own domain name
You can put the shop on your own address, for instance shop.your-domain.com.
The configuration is simple and takes two steps:
- On your domain side: you create a CNAME DNS record that points your subdomain (for example shop) to DAGOBA's servers. You just need to follow the instructions in the dashboard when you edit your shop. If these terms are unfamiliar, your hosting provider or the person who manages your website can do it in a few minutes.
- On DAGOBA's side: in your dashboard, you enter the custom shop address. DAGOBA automatically generates a free SSL certificate so the shop is accessible via https — secure connection, green padlock in the browser, trust for your buyers.
Other Shop Options: Main Logo, Colors, and Links to Your Organization
Since live shops are not editable, the following instructions apply only to draft shops.
All details presented in the shop configuration panel are editable:
- The shop title: the name you gave when requesting the demo, or the default title “Shop title”—to be replaced with the name of your organization.
- The shop subtitle, by default "Official Shop."
- The main logo displayed in the shop’s header. To change it, drag and drop one of your logos onto the logo box to the left of the shop name.
- The shop URL (see above).
- The shop’s primary color, used for text in the shop. It must be visible on the shop’s white background (e.g., black, red, blue, dark green). Avoid light or pale colors (e.g., gray, yellow, sky blue, pink). If you have a pale color, use it as the secondary color.
- The shop’s secondary color, which should contrast with the primary color. It is used to color certain shop illustrations and to write text on the primary color background, so it should be as light as possible. If no secondary color is chosen, leave it as light gray.
- Links to your website and social media, which will appear at the top of the shop.
Product Collections
In the shop, products are displayed in collections.
Since live shops are not editable, the following instructions apply only to draft shops.
You can add products to collections by dragging and dropping them from the selection into the collection. Grab the product anywhere on its thumbnail and drop it into the collection.
While editing the shop, clicking on a product's thumbnail in the selection only serves to drag and drop it. To open a product's detail view (change its colors, remove it from the selection, etc.), click the small (i) icon at the top-left of the thumbnail.
The demo shop starts with three usual (but not mandatory) collections: Lifestyle, Sportswear, and Bags & Accessories.
You have the freedom to create, modify, delete, rename, and reorder these collections as you wish.
You can rearrange products within collections (dragging them to the desired position) or even move them to another collection.
Maximum Number of Products Per Collection and Per Shop
You can add up to 9 products per collection, but it is recommended not to exceed 6 for better shop aesthetics and to avoid overwhelming visitors.
You can put around twenty products in a shop, barring exceptions or a specific request.
If you want to offer more products, rotate them regularly and notify your community about the changes, for example, based on seasons or events within your organization.
Multi-Version Products (Men/Women/Junior)
Many products come in multiple versions, often Men, Women, and Junior.
In the dashboard, they are presented grouped together in collections, meaning they will appear as a single item in the shop.
You can choose which version is displayed first by placing that version at the head of its own version group (using the mouse to drag it ahead of the other versions of the same product — the versions of a product stay side by side in the collection). For example, if your community is primarily female, you can put all Women versions first. When the shop opens, all Women products will be displayed by default.
You can also create separate collections for Men, Women, and Children if you want.
Alternatively, you can separate the products within a collection. However, this significantly increases the number of products in the collection and may exceed the 9-item limit. When multi-version products are grouped (default option), all versions of the same product count as only one.
If you have a collection with a t-shirt and a hoodie, you can separate the versions, creating 6 well-presented items in 2 rows—one row for t-shirts and one for hoodies. However, starting with three multi-version products in a collection, it is better to group the items.
Configuration of Each Product in the Shop
If you click on a product in a collection, you can modify its configuration for that shop and collection.
In the product configuration, you can:
- Change the product name (e.g., “TShirt Collection XYZ”).
- Rearrange the colors or remove a color.
- Select where to place your logo. Some placements are exclusive to others, so they may appear grayed out depending on previous placement choices.
- Choose the logo version for the enabled placement(s).
- Choose whether the logo is optional at purchase (see below).
- Enable the option to let the buyer choose between several logos for the same placement (see below).
- Enable or disable flocking, and optionally change its color.
- Set a margin for your money pot for this product (dropdown menu with only certain possible values). Margins on products cannot be set in a standard shop. To add margins, you must change the shop type to “Shop with Margins.”
Be careful to differentiate logos—and optionally flocking colors—for each color of your product, especially if you have multiple logo versions, typically one for deep products and one for light products.
Optional Logo for the Buyer
You can make a logo optional for the buyer. For example, you can have a fixed heart logo and an optional large back logo. Optional logos are offered on the product page in the shop with their associated price.
Note that, except for products that cannot be marked, each product must have at least one non-optional logo.
Choice Between Several Logos for the Buyer
You can enable, for the product, the ability to let the buyer choose between several logos for a given placement.
For example, if you have a second logo that only some people will want to choose instead of your main logo, you can enable it here.
Once this option is enabled for the product, you can select several logos in the desired placements. The logo numbered (1) will be the default logo, determining the product's price. Logos (2), (3), … will be offered as replacement options on the product page in the shop.
You can combine (if another fixed logo exists) an optional logo and the choice between several logos. In this case, the buyer will be able to choose between: no logo, logo 1, logo 2, etc.
Be careful to choose the right version of each logo, suited to the placement. For example, do not put a large logo on the heart placement.
If an optional logo has a different price from the default logo (number 1), then the product's price will change in the shop if the buyer chooses that logo.
Design Settings for Text Customizations (Flocking)
You can globally choose for the shop:
- The font for flocking.
- The text color for flocking on "deep" products.
- The text color for flocking on "light" products.
These color choices apply by default to all products in the shop.
However, you can go to individual products (by clicking on the product to configure it) and change the shop’s default color for that specific product, for each of the product’s colors. For example, you may prefer white flocking on a light gray product, whereas the system defaults to black flocking for light gray.
If you set a specific color for a product but later change the default flocking color for the entire shop, your specific choices for all products will be reset to the new default.
Always follow this order for flocking colors:
- Set default colors for the entire shop.
- Create exceptions in individual product configurations if necessary.
Step 1 resets all previously made exceptions in step 2.
Important: If you adjust flocking color settings—whether globally for the shop or individually for products—always check on the shop itself (once regenerated) to ensure the flocking color matches what you defined for each product color. Go to the product in the shop, try a customization, and view the customization preview.
Type of Shop - Standard or with Margins
For each shop, you can choose between two usage plans, both of which are free:
- Standard shop
- Shop with margins on the products
If you want to add a margin for your organization on certain products, choose the second plan. The margins you add to each product are credited to your money pot with each sale. They are defined including VAT and therefore include the applicable tax. Transaction fees are applied, as described in the shop dashboard.
Logos: format, quality, dimensions, contrast
In the left panel of the dashboard, next to the product selection, you’ll find your list of logos.
You can upload one or more logos and place them freely on the products of your choice.
If you requested the demo shop without providing a logo, the system already generated two temporary logos for you: one logo for deep products and one logo for light products.
When you have your own logos available in the correct format (PNG with transparency), upload them into the files of the existing logos instead of creating new logos, as this will directly place your new logos on the products and save you from editing each product individually.
Logo Contrast with Products
It is very important to ensure the contrast of the logo color with the product it is placed on.
If you requested a demo shop without providing your logo, the system created two logos for you:
- One logo for “light” products (white, light gray, yellow, light green, etc.).
- One logo for “deep” products (black, red, blue, dark green, etc.).
If you have uploaded your logo, make sure its color does not blend with the color of the product it is placed on.
If your logo is the same color or close to the color (or one of the colors) of your products, you have two solutions:
- Ask your graphic designer to create a negative version of your logo (by changing or inverting certain colors).
- Ask your graphic designer to add a white or black outline, or another color that contrasts with the product.
Each time you upload a new logo to your list, you must indicate which background this logo will work well on (Light background, Deep background, or Both).
This information allows the system to automatically choose the correct logo for each product color when adding products to the shop.
For example, if you have a t-shirt in your selection with two colors, light gray and black, when you drag and drop this t-shirt into the shop, the system will apply your light-background logo to the light gray t-shirt and your deep-background logo to the black t-shirt. This saves you from manually changing the logo for each product color.
Image Format and Transparency
The file format for your logos must be and can only be PNG.
The background around your logo must be transparent.
When you upload a logo surrounded by a solid background (a white or single-color rectangle), the system automatically tries to make that background transparent for you. This lets you use the logo right away to compose the product visuals and build your shop.
This automatic removal produces a logo usable for web display only (composing product images). It does not make the logo usable for printing. For physical production, you will still need to provide a print-quality PNG file with a genuinely transparent background (see “Print Quality (Versus Web Quality)” below). Also, the automatic removal only works if the background is perfectly uniform and the design does not touch the edges of the image; otherwise the background is kept as-is and the logo cannot be used on the products.
By selecting Light Background or Deep Background immediately after uploading a logo, you can verify its transparency and provide the correct indication to the system (before saving the logo).
Warning: the logo can only contain solid colors, no colors with transparency! Gradients are fine, but only between solid colors, no gradients with transparency. Color transparency can only be done on a screen, not with a physical logo.
Print Quality (Versus Web Quality)
PNG images have two critical intrinsic parameters:
- Pixel dimensions (height and width in pixels).
- Resolution (or density) of points per physical dimension: points per inch (ppi) or millimeter. The most common unit is ppi or dpi (dots per inch).
Images intended for websites do not need high resolution; they are typically at 72 dpi, which keeps file sizes manageable.
For textile printing, we require a minimum resolution of 300 dpi and a logo dimension of at least 3500 pixels on the longest side. If your logo image has large transparent margins, aim for 4000 pixels on the longest side of the image.
You can start building the shop with smaller 72 dpi logos, which are sufficient for screen rendering.
However, to physically produce the logo (on DTF film) before applying it to your products, we need the 3500/4000 pixel version at a minimum of 300 dpi when processing orders.
When you upload and save a logo in the system, it will display these two parameters (pixel dimensions and dpi resolution).
If the parameters are shown in red as insufficient, you must ask your graphic designer to export your logo with sufficient quality (request 4000 pixels and 300 dpi).
Never enlarge a smaller logo to reach 4000 pixels, as it will only zoom in on the poor quality of your image, making it unusable. Always start with larger dimensions and the highest quality to scale down to 4000 pixels and 300 dpi. Use the original vector file to export to PNG.
If you only have a web-quality file, you can still create the shop and place your logo on the products while waiting to receive the correct format. Simply upload a better-quality file (into the already-created logo used on the products) when it becomes available after your graphic designer’s work.
Vectorize Your Logo
If your logo does not have sufficient quality for textile printing, you can have it vectorized by one of the many online services that provide this service for a modest fee.
Logo vectorization involves converting a bitmap or raster image (such as a JPEG or PNG file, made up of a grid of colored dots, or pixels) into a vector image (such as an SVG or AI file, based on geometric shapes). This allows for a logo that can be resized without any loss of quality, making it ideal for textile or paper printing.
We can recommend the most effective services if you are unsure.
Once you have your logo in vector format, you can use it in any dimension, for example, very large on a wall, without any pixelation (the edges turning into small squares).
For textiles, you can export it to the dimensions and resolution we need: 4000 pixels and 300 dpi.
Different Versions of Each Logo
When you upload a logo, the system automatically calculates and suggests different “versions” of your logo, which are practically just different sizes of the logo.
There are two reasons to have several versions of each logo:
- The cost of a DTF logo depends on its rectangular surface.
- Logo placements on products cannot accept just any size. For example, on caps, the logo cannot be taller than 5 cm and wider than 9.5 cm.
For DTF logos, the different rectangular surfaces and their associated costs are as follows:
You must already have a demo shop and be logged in to view this information
Based on the shape of your logo and the maximum dimensions of some standard placements (e.g., heart placement or cap placement), the system calculates the optimal versions for each cost, particularly the largest possible height and width for surfaces S2, S3, and S4.
The system also generates a version called Junior that must be used on Junior-sized products. Otherwise, the logo might not fit on the product when applied.
Actual Dimensions of Logos
The logos are automatically produced by the machine in millimeter dimensions defined for each version in the table to the right of the image.
You can change the dimensions in mm for each version, but be careful not to exceed a rectangular surface threshold, as the cost of the logo will change, and consequently, the prices of all products using this logo version will also change.
Change a version’s dimensions when you want that size everywhere it is used. Create an additional version instead when it is for one specific placement, without affecting your other products.
Product Visuals with the Selected Logo Version / Optical Effect
When the shop is updated, the system automatically generates visuals associating the logo with each size of each product. The same logo (a version of this logo chosen for the product, such as Standard) will appear larger on XS-sized products and smaller on 2XL-sized products, as each logo version has fixed dimensions, shown in the logo’s detail sheet in mm.
The visual generated with the logo is approximate and not contractual. Only the dimensions in mm defined for each logo version are guaranteed, as the logo is automatically produced by the machine based on these millimeters.
To get a real sense of how a given logo version will look on a garment or accessory, cut out a sheet of paper according to the millimeters specified for this version and place this paper logo on a garment or accessory you own.
Be aware of the visual effect caused by many products being displayed flat and not worn, which gives the impression that the front and back are larger than they actually are, making the logo seem smaller. This is an optical illusion.
In practice, 20% to 30% of the surface shown flat is actually on the sides of the body, meaning the logo occupies proportionally more surface than it may appear when viewing the product laid flat.
Cutting out the logo on paper provides a more realistic idea compared to the flat visual.
Activating the Shop
Once the shop is finalized by you, it can be activated provided that all logos placed on the products have print-quality files (see “Print Quality (Versus Web Quality)” in the previous section).
You can upload logos that do not meet print quality as long as they are not placed on products in the shop.
Activating the shop simply means that DAGOBA authorizes payment methods on the shop, allowing visitors to complete and pay for orders, and enabling DAGOBA to process and deliver them.
Launch
Once the shop is activated and ready to process orders, you need to promote it to your community.
Additionally, you must set up permanent direct links from your website and social media to the shop in these locations:
- The main menu of your website
- The Intro sections of your Facebook and Instagram pages
Fees and Obligations
The shop is 100% free, like a Facebook page.
To avoid incurring hosting fees for unused shops, DAGOBA requires you to place a link to the shop in the main menu of your website and in the header of your social media (Intro sections of your Facebook and Instagram pages). We have a robot that regularly checks these locations and may autonomously delete the shop if it cannot find these links over an extended period (which is interpreted as the shop being abandoned by your organization).
Closure
You can close the shop at any time upon simple request, without any fees: contact us and we will close it.
If you want to delete your entire account, and not just one shop, the Organisation page of the dashboard offers "Delete my account". Your request is recorded there, then handled by a DAGOBA administrator.
If one or more orders are in the process of being handled or delivered, the shop will be closed shortly after the last delivery to allow buyers to track their orders and contact us if necessary after delivery.
The Dashboard
The shop designer described earlier is only one of the sections of your dashboard. The dashboard is also your back office for managing your relationship with your community: your contacts, your orders, your promotional operations and emailings, the administrators of your account, and your organization's information.
Contacts
The Contacts section automatically gathers the people who have placed orders on your shops. Each contact has a profile with their history (orders, email exchanges, tagging) and their contact channels (email, mobile, WhatsApp).
Contacts from your shop's orders are created and updated automatically. You have nothing to enter: as soon as an order is placed, the buyer appears in your contacts.
Importing your own contacts
With the Import button, you can add your own contacts from a CSV or Excel (XLSX) file. The system helps you match the columns of your file (name, email, mobile, tags) with the expected fields.
When importing, you must confirm that these contacts agreed to be contacted. Only import people who have given you their consent.
Filtering and finding contacts
You can filter your contacts using several criteria that can be combined:
- by tags (one of, all, or none)
- by emails received (or not received)
Filters combine: each filter you add narrows the list a little further.
You can save a combination of filters as a saved preset, to reapply it in one click later (for example “parents who received the back-to-school emailing”).
Bulk actions
By selecting several contacts, you can act on the whole selection at once: add or remove tags, send an email, merge duplicates, verify emails, or delete contacts. Only the contacts you added yourself can be deleted: contacts synchronized from your shops are kept.
Tags
Tags are used to organize and segment your contacts according to your own criteria (for example “parents”, “first team”, “2025 season”). From the Tags section, you create your tags, choose their name and color, and see how many contacts each one has.
Once your tags are created, you can apply them in bulk from the Contacts section, then use them as a filter or as the target of an emailing.
Orders
The Orders section gives you the history of the orders placed on your shops, with, for each one, the customer, the date, the amount, the products, and their markings. This section is read-only: orders are synchronized automatically and cannot be modified here.
Each order follows a status:
- Pending — order paid, being processed
- Awaiting — order held by a discount coupon the money pot does not cover
- Deposited — delivered to the pickup point or to the home address
- Delivered — collected by the customer
- Canceled
Processing an order goes through two distinct delivery phases: first the shipping of the products from the manufacturer to our workshop, then, once the markings are applied, the shipping from the workshop to the customer. The word “delivered” can therefore refer to one phase or the other depending on the context.
Order details
Clicking a row opens the order details: the customer, with a link to their contact sheet and the list of their other orders; the products, with their color, their size and the marking texts requested; the amount summary (subtotal, delivery, refunds); and the order history.
When delivery tracking is available, the order sheet shows the transport events (shipped, in transit, awaiting pickup, delivered).
Promotions and emailings
The Promotions section brings together the tools to engage your community and communicate with your contacts: send emails, prepare the content that goes into them, generate posters and posts, and open free-delivery periods.
Sending an email to your contacts
Sending starts from the Contacts section, not from Promotions: you select the recipient or recipients there, then compose the email, choosing the signature and any attachments. You can send immediately or schedule the send for a date and time of your choice.
Send History. In the Promotions section, find the history of the email campaigns sent with a template, and their tracking (sent, delivered, opened, clicked, failed, bounced).
Marketing consent. You can only send emailings to contacts who have given their marketing consent. Contacts without an email or without consent are automatically skipped during a bulk send.
Sending quota. The number of emails you can send over a period is capped. If your selection exceeds this quota, you can request a (free) increase from the Organisation section.
Your first sends. Writing to five recipients or fewer is possible from day one. Beyond that, your account needs at least one order with the "Delivered" status for five days or more.
Email templates, signatures and visuals
- Email Templates — Create reusable email templates (with merge fields such as the recipient's first name) so you don't start from scratch for each send. An email sent with a template is also the only kind whose delivery and opening you can track.
- Email Signatures — Compose one or more signatures, including a default signature, reusable across all your sends. A first signature is built automatically for your organization.
- Visuals — Upload and manage the reusable images and documents of your organization (partner logos, photos, PDF flyers) to attach to your emails or reuse on your materials.
The Studio
The Studio generates ready-to-use visuals from your shop's catalog: square posts, stories and A4 flyers. You start from a template, the Studio fills it automatically with your products, your colors and your logo, you adjust whatever you want, then you generate the file to download. Distribution stays manual: the Studio does not post to social networks for you.
The templates offered by the platform can be used as they are. To change a template's layout, first save your own copy of it.
Studio PDFs are RGB files intended for home or office printing. Print-shop output (CMYK, bleed, trim marks) is not supported.
Free delivery
You can schedule free-delivery operations over a given period, to encourage your community to order. During the period, buyers pay no delivery fees, and neither do you. At the end, DAGOBA delivers all the orders of the operation to a single address that you give us, and you then distribute the parcels to their buyers.
An operation is only finalized if it reaches a minimum level of activity over the period (at least 3 orders for a minimum total amount of €90).
Administrators
An account is not necessarily managed by a single person. From the Admins section, an account owner can invite other people to co-manage the account and assign them roles.
Inviting an administrator
To invite someone, enter their email address and check the roles to grant them: the person receives an email invitation to activate their access.
Roles
All administrators have access to the basic functions: contacts (and their tagging) and past orders. The roles below open additional access.
| Role | What it allows |
|---|---|
| Owner | Can do everything, including inviting and managing administrators |
| Shops | Access to the shop designer, in addition to the basic functions |
| Money pot | Access to the money pot, in addition to the basic functions |
| Promotions | Access to promotions and bulk emails, in addition to the basic functions |
The Organisation page (your entity's information, billing, bank details, account deletion) is reserved for account owners: none of the other three roles opens it.
From an administrator's profile, an account owner can change their roles, resend or cancel a still-pending invitation, or revoke their access.
The account must always keep at least one active account owner. To remove the last account owner, appoint another account owner first.
Your organization
The Organisation section gathers your entity's information:
- Identity and address of the organization
- Organization type and activity (used in particular to suggest relevant products to you)
- Billing: whether you are subject to VAT and your VAT number (automatically verified), as well as your organization's bank details (RIB)
- Email sending: your sending quota, with the option to request a (free) increase
- The option to request the deletion of your account
The bank details (RIB) and the VAT number are used in particular for money-pot withdrawals by bank transfer (see “The Money Pot” section below). The Billing part only appears on accounts that have a money pot.
My account
The My account page, opened from your avatar menu at the top right, gathers your own information — not to be confused with the Organisation page, which describes your entity. It holds:
- your email address, the one you log in with and the one we write to
- your first name and last name, under which the other admins on the account see you
- your password
An email address change only takes effect once confirmed: we send a link to the new address, and you keep the old one until you click it. Changing your email address or your password also closes the sessions open on your other devices.
An account may perfectly well have no password at all: you can get in through the login link sent by email, through the Google button, or through an invitation link. The page then offers to set one, and asks for nothing else.
The Money Pot
Your account has an online money pot that you can use if desired. If you have several shops, they all feed the same money pot.
Crediting the Money Pot
The money pot can be funded either by adding a margin to certain products in the shop (with each sale, the money pot is credited with the VAT-inclusive amount of the margin you assigned) or by funding it using a payment method (card or bank transfer).
Using the Money Pot
At any time and with complete autonomy, you can use the available amount in the money pot in one of four ways:
- Generate a discount coupon code (custom amount), which you can then share with anyone, and it can be used to apply a discount during a purchase on the shop. The coupon amount is only debited from your money pot if and when it is used in an order — until then, it doesn’t count. And you can always cancel it before it is used if you wish.
- Generate a gift card (custom amount), which you can print (or send the image by email), and the code displayed in the center acts as a discount code for the shop. The amount is debited from the money pot immediately. For as long as the card has not been used, you can delete it from the dashboard within the period shown there, and the amount returns to the money pot; after that period, or once the card has been used, the operation is final.
- Purchase textiles directly from DAGOBA (you can use the money pot amount to fully or partially pay for textiles purchased directly from DAGOBA without going through the shop),
- Withdraw funds via bank transfer to your organization’s account, with a minimum amount of €10 per transfer. The first time, you must upload your organization’s bank details (RIB) on the Organisation page.
The money pot amount is VAT-inclusive, meaning it includes the VAT collected by the state on all shop sales, including any margin you may have added (which also includes a VAT portion). If you withdraw funds via bank transfer, your invoice must include your VAT number for us to pay you the collected VAT. If you do not have a VAT number, you can only withdraw the VAT-excluded amount (VAT-inclusive amount minus VAT). However, if you reuse the money pot amount using the first three methods, the entire VAT-inclusive amount is usable.
Tracking the coupons and gift cards you have issued
Every coupon and gift card you have issued stays listed in the money pot, with its amount, its code and its status: active, used, expired or cancelled. Batches issued in one go appear there too.
It is from that list that you cancel a coupon that has not been used yet, or delete a gift card within the period shown on its record.
Contact
You can reach us at the address: help@dagoba.app or by using the support form (menu at the top of the page).
