How do I get a print-quality logo?

Short answer: If you have the vector file of your logo, ask for it as an SVG and upload it: that is the end of it, there is nothing left to measure. If all you have is an image, have the logo vectorized.

Depending on what you have

You already have an SVG — upload it straight into your logo. Nothing else to do: vector artwork has no size limit, and we re-render it at the exact size of each marking.

You have a vector file in another format (AI, EPS, vector PDF) — ask your graphic designer to export it as an SVG. It takes them a minute, and it leaves you self-sufficient from then on. If they are not available, send us the file at logo@dagoba.app and we will convert it — see How do I send you my logo if I have no print file.

You only have an image (a small PNG or JPEG) — have the logo vectorized. Plenty of online services do this for a modest fee; we can advise you. Ask for the result as an SVG.

You cannot get a vector file at all — then you need a PNG at 4000 px on the longest side, at 300 dpi, with a transparent background. This is the fallback: it freezes the logo at one given size, and it all has to be done again if a larger marking is ever requested.

Never enlarge a small image to reach 4000 px: all you would be doing is zooming into a poor-quality file. See Can I enlarge my logo to reach 4000 pixels.

Insist on genuine vector artwork

An SVG produced by an automatic “conversion” can be nothing more than a bitmap image wrapped in a vector file — in which case it brings nothing. Ask for a file the logo is genuinely drawn in, with the fonts converted to outlines and no embedded image: see My file is an SVG or a PDF but you say it is not vector.

Going further

You'll know it worked when: Your logo is uploaded as an SVG, or as a PNG of at least 4000 px at 300 dpi.